Privacy Policy

Effective Date: January 1, 2020
Update: March 18, 2020


Introduction

Protecting your personal information is very important to us. This Privacy Policy explains how we honour our commitment to do so.

Matrice (hereinafter Agence Matrice, Matrice, us and our), is aware of the questions raised about the sharing of personal information and web browsing information, and would like to work with you to ensure the respect and protection of your privacy.

Matrice would like to inform you about how we use the information we collect when you visit our site (or our social media platforms or landing pages). This Privacy Policy sets out how we use, disclose and process the information that you provide us when you use the Matrice website (hereinafter Site).

Personal Information

Personal Information is defined as information that can be used to identify you as a user of our site. It includes, but is not limited to your first and last names, address, email, telephone number, profession, company and certain other personal information.

Rest assured that no personal information is gathered on the Site without your consent. In certain specific cases, Matrice requires that you provide your first and last names, email and certain other information to complete a form on the screen.

When Matrice asks you for such information, you are always explicitly informed in advance that you are giving us information that will be subject to a variety of operations relating to its collection, registration, use, modification, conservation or destruction. Matrice will provide you with the means to verify that your personal information is accurate and up to date. In addition, Matrice could also ask you, via such forms, if you are interested in receiving information about other Matrice services.

Data Exchanged Automatically

When accessing Matrice websites (main domain matrice.marketing and other sub-domains), an automatic exchange of information takes place between your computer and our server.

An IP address is considered as navigation information. The information exchanged is as follows:

  • Your Internet provider’s domain name and your IP address. An IP address is a unique number, which is assigned to you by your Internet service provider, that enables you to connect to the Internet and have information sent to you. This unique number is automatically logged by web servers;
  • The type of browser and operating system you use;
  • The date and time you access our site;
  • The pages you browse and how long you stay on them;
  • If you access our site from another site: the address of the site (the referring site).

This exchange of information is required due to technological requirements inherent in browsing the Internet. Matrice keeps this information for statistical purposes, specifically to track the number of visitors, the most-visited pages, the technology used by visitors, referring sites, and visitors’ country of origin. This information is not used to create, communicate or exchange user lists and can only be communicated in accordance with access laws.

Third-Party Services

Matrice uses applications and various measurement tools provided by third parties to analyse the behaviour of visitors to its sites.

These third-party companies use cookies to collect information about your browsing habits on Matrice websites. The data collected as well as your IP are anonymous and are stored by companies on servers mainly situated in the United States.

These third-party companies include content creators, advertising providers, audience measurement companies and social network services (Google, Facebook, Twitter, Instagram, etc.). They may collect information about the use of Matrice’s services, through the use of cookies, web beacons and other technologies. This information may be collected over time and combined with various online services, allowing personalized offers based on your interests to be presented over multiple websites, mobile applications or other platforms.

The use of cookies is not covered by this Privacy Policy since they are subject to their own privacy policies.

Cookies

Navigation information is collected using cookies, text data files stored on your electronic devices when you browse this site.

Matrice uses these cookies to personalize the display of pages on its sites and to collect certain site usage statistics. Matrice does not place any permanent connection files on visitors’ electronic devices.

If you are concerned about the use of cookies, Matrice suggests that you configure your browser to block cookies. However, this may deprive you of certain functions offered on the sites Matrice operates.

NECESSARY COOKIES

uncodeAI.screen

This cookie is set by Uncode WordPress theme to run the Adaptive Images system. According to their documentation, these cookies contain runtime information about the viewport and screen resolution, these data are used on any page refresh to calculate the correct Adaptive Images. No personal information are stored within these cookies.

uncodeAI.images

This cookie is set by Uncode WordPress theme to run the Adaptive Images system. According to their documentation, these cookies contain runtime information about the viewport and screen resolution, these data are used on any page refresh to calculate the correct Adaptive Images. No personal information are stored within these cookies.

uncodeAI.css

This cookie is set by Uncode WordPress theme to run the Adaptive Images system. According to their documentation, these cookies contain runtime information about the viewport and screen resolution, these data are used on any page refresh to calculate the correct Adaptive Images. No personal information are stored within these cookies.

__hssrc

This cookie is set by Hubspot. According to their documentation, whenever HubSpot changes the session cookie, this cookie is also set to determine if the visitor has restarted their browser. If this cookie does not exist when HubSpot manages cookies, it is considered a new session.

FUNCTIONAL COOKIES

__hssc

Duration: 30 minutes

This cookie is set by HubSpot. The purpose of the cookie is to keep track of sessions. This is used to determine if HubSpot should increment the session number and timestamps in the __hstc cookie.

It contains the domain, viewCount (increments each pageView in a session), and session start timestamp. 

ANALYTICS COOKIES

hubspotutk

Duration: 1 year

This cookie is used by HubSpot to keep track of the visitors to the website. This cookie is passed to Hubspot on form submission and used when deduplicating contacts.

_gid

Duration: 1 day

This cookie is installed by Google Analytics. The cookie is used to store information of how visitors use a website and helps in creating an analytics report of how the wbsite is doing. The data collected including the number visitors, the source where they have come from, and the pages visited in an anonymous form.

__hstc

Duration: 1 year

This cookie is set by Hubspot and is used for tracking visitors. It contains the domain, utk, initial timestamp (first visit), last timestamp (last visit), current timestamp (this visit), and session number (increments for each subsequent session).

_ga

Duration: 2 years

This cookie is installed by Google Analytics. The cookie is used to calculate visitor, session, campaign data and keep track of site usage for the site's analytics report. The cookies store information anonymously and assign a randomly generated number to identify unique visitors.

ADVERTISEMENT COOKIES

fr

Duration: 2 months

The cookie is set by Facebook to show relevant advertisement to the users and measure and improve the advertisements. The cookie also tracks the behavior of the user across the web on sites that have Facebook pixel or Facebook social plugin.

_fbp

Duration: 2 months

This cookie is set by Facebook to deliver advertisement when they are on Facebook or a digital platform powered by Facebook advertising after visiting this website.

PERFORMANCE COOKIES

_gat_UA-12574xx-8

Duration: 1 minute

This is a pattern type cookie set by Google Analytics, where the pattern element on the name contains the unique identity number of the account or website it relates to. It appears to be a variation of the _gat cookie which is used to limit the amount of data recorded by Google on high traffic volume websites.

External Links

Matrice’s site may contain hyperlinks to other sites. When you follow this links, you leave the sites which belong to Matrice. Information which is subsequently exchanged is no longer subject to this Privacy Policy.

We invite you to read the applicable privacy policy for each of the sites you visit.

Privacy Policy Modification

Matrice reserves the right to modify this Privacy Policy at any time. Any changes will take effect on the date of the last update. By continuing to use our services after this date, you accept the changes to the policy.

Opposition and Withdrawal Right

We undertake to offer you a right of opposition and withdrawal regarding your personal information. The right of opposition is understood as being the possibility offered to Matrice website visitors to refuse that their personal information be used for specific purposes mentioned when gathered.

To exercise these rights, contact us at the address below:
Matrice Agency
Personal Information Protection
19, Le Royer West Street, Suite 200, Montreal (Quebec) H2Y 1W4

Email: info@matrice.marketing
Telephone: 514-278-8232

Right of Access

We undertake to recognize a right to access and to correct for individuals who wish to consult, modify, or even delete information about themselves.

You can exercise this right at:
Matrice Agency
Personal Information Protection
19, Le Royer West Street, Suite 200, Montreal (Quebec) H2Y 1W4

Email: info@matrice.marketing
Telephone: 514-278-8232

Security

Matrice has implemented a combination of material, organisational and technological means to ensure the confidentiality of the personal information it holds, to protect it against loss or theft in order to prevent any unauthorized access, transmission, reproduction, use or modification of it.

Agence Matrice employees will have access to your personal information. However, people under our employ are required to respect the confidentiality of your information.

Matrice’s sites are generally hosted in Canada (this is the case for matrice.marketing), and the databases that collect your personal information are generally hosted in the United States.

To ensure the security of your personal information, we employ the following measures:

SSL protocol (Secure Sockets Layer)

Access management — authorized people only

Firewalls

Computer backups

Username and password

We undertake to maintain a high degree of confidentiality by incorporating the latest technological innovations to ensure the confidentiality of your transactions. However, since no mechanism offers absolute security, there is also some risk involved when personal information is transmitted over the Internet.

Legislation

We undertake to comply with the legislative provisions set out in the following:

Loi sur la protection des renseignements personnels (L.R.C. (1985), ch. P-21)
Loi concernant le cadre juridique des technologies de l’information (ch. C-1.1)

For more information about how to protect your personal information, you can consult the resources to be found on one of the following sites:

Commission d’accès à l’information du Québec (http://www.cai.gouv.qc.ca/ )
The Privacy Commissioner of Canada (https://www.priv.gc.ca/fr/)